Rachel Smith

Professor of Communication Arts and Sciences

Rachel Smith

Research Summary

Quantitative social scientist whose interests lie broadly in social influence and social systems, specializing on power, networks, and stigma. Design and evaluation of effective health campaigns. Infectious diseases and genomics.

Huck Affiliations


Publication Tags

Communication Health Public Health Viruses Social Support Social Network Latent Class Analysis Malaria Contagious Disease Linguistics Metaphor Genes Stigma Group Monitoring Human Being Social Networking Campaign Experiment Disease Intention Vaccination Experiments Stigmatization Society

Most Recent Papers

Campaign preparation for complex initiatives: A person-centered approach to audience segmentation of parents’ antibiotic stewardship

Rachel Smith, E MacGeorge, Nicole Hackman, Nkuchia M'ikantha, Health Communication

Advancing Research on Character Assassination and Stigma Communication: A Dynamics of Character

R Smith, Rosa Eberly, 2021, Journal of Applied Social Theory on p. 23

Stigma, communication, and health

Xun Zhu, Rachel Smith, 2021,

Unique Predictors of Intended Uptake of a COVID-19 Vaccine in Adults Living in a Rural College Town in the United States

Robert P. Lennon, Meg L. Small, Rachel A. Smith, Lauren J. Van Scoy, Jessica G. Myrick, Molly A. Martin, Data4 Action Research Group, 2021, American Journal of Health Promotion

How Americans Make Sense of Two Novel Pandemics

Edward L. Fink, Rachel A. Smith, Deborah A. Cai, Heeyoung Jung, Joseph Woelfel, 2021, Health Communication

Persuasive Messages, Social Norms, and Reactance: A Study of Masking Behavior during a COVID-19 Campus Health Campaign

James Price Dillard, Xi Tian, Shannon Cruz, Rachel Annette Smith, Lijiang Shen, 2021, Health Communication

Exploring Behavioral Typologies to Inform COVID-19 Health Campaigns

Rachel A. Smith, Jessica G. Myrick, Robert P. Lennon, Molly A. Martin, Meg L. Small, Lauren J. Van Scoy, the Data4Action Research Group, 2021, Journal of Health Communication

Standing out while fitting in: Examining linguistic choices by boundary spanners.

Xun Zhu, Rachel A. Smith, 2020, Communication Monographs

PCAS: A collaborative approach to antibiotic stewardship in Pennsylvania

Tabitha Reefer, Rachel Smith, Nicole Hackman, 2020, Journal of Lancaster General Hospital on p. 36-43

A stress buffering perspective on the progression of alpha-1 antitrypsin deficiency

Xi Tian, Denise Haunani Solomon, Rachel A. Smith, 2020, Health Communication on p. 747-755

Most-Cited Papers

Antibiotic resistance: a primer and call to action

Rachel A. Smith, Nkuchia M. M’ikanatha, Andrew F. Read, 2015, Health Communication on p. 309-314

Surveillance considerations for malaria elimination

Victoria C. Barclay, Rachel A. Smith, Jill L. Findeis, 2012, Malaria Journal

An Experimental Test of Stigma Communication Content with a Hypothetical Infectious Disease Alert

Rachel A. Smith, 2012, Communication Monographs on p. 522-538

Defining genes using “blueprint” versus “instruction” metaphors: Effects for genetic determinism, response efficacy, and perceived control

Roxanne Parrott, Rachel A. Smith, 2014, Health Communication on p. 137-146

Infectious Disease Stigmas: Maladaptive in Modern Society

Rachel A. Smith, David Hughes, 2014, Communication Studies on p. 132-138

Testing the Model of Stigma Communication with a Factorial Experiment in an Interpersonal Context

Rachel A. Smith, 2014, Communication Studies on p. 154-173

Segmenting an Audience into the Own, the Wise, and Normals

Rachel A. Smith, 2012, Communication Research Reports on p. 257-265

Evaluating the impact of screening plus eave tubes on malaria transmission compared to current best practice in central Côte d'Ivoire

Eleanore D. Sternberg, Jackie Cook, Ludovic P. Ahoua Alou, Carine J. Aoura, Serge Brice Assi, Dimi Théodore Doudou, A. Alphonsine Koffi, Raphael N'Guessan, Welbeck A. Oumbouke, Rachel A. Smith, Eve Worrall, Immo Kleinschmidt, Matthew B. Thomas, 2018, BMC Public Health

Investigating the potential impact of social talk on prevention through social networks: The relationships between social talk and refusal self-efficacy and norms

Hye Jeong Choi, Michael Hecht, Rachel A. Smith, 2017, Prevention Science on p. 459-468

Living with a rare health condition

Xun Zhu, Rachel A. Smith, Roxanne L. Parrott, 2017, Journal of Applied Communication Research on p. 179-198