Lee Ahern

Associate Professor of Advertising and Public Relations

Lee Ahern

Huck Affiliations

Publication Tags

Economics News Experiment Experiments Vaccination Students Communication Information Science Advertisement Magazine Visual Communication Epidemics Worldview Narrative Effect Science Costs Political Party Television Group Moderator Conservation Marketing Empathy Papillomavirus Vaccines

Most Recent Papers

Review of the book Communicating the Future: Solutions for Environment, Economy, and Democracy, by W. Lance Bennett.

Lee Ahern, 2021, International Journal of Communication on p. 976-978

HPV prevention is not just for girls

Susan Grantham, Colleen Connolly-Ahern, Lee Ahern, 2020, Health Marketing Quarterly on p. 193-206

The Cost of the Veil

Colleen Connolly-Ahern, Lee Ahern, Ioana Alexandra Coman, María Dolores Molina Davila, Stefanie E. Davis, María Cabrera-Baukus, 2019, Mass Communication and Society on p. 851-871

Technology Name and Celebrity Endorsement Effects of Autonomous Vehicle Promotional Messages

Jessica Gall Myrick, Lee Ahern, Ruosi Shao, Jeff Conlin, 2019, Science Communication on p. 38-65

Technology name and celebrity endorsement effects of autonomous vehicle promotional messages: Mechanisms and moderators

Jessica Myrick, Lee Ahern, Ruosi Shao, Jeff Conlin, 2019, Science Communication on p. 38-65

First-Person Effects of Emotional and Informational Messages in Strategic Environmental Communications Campaigns

Jennifer Hoewe, Lee Ahern, 2017, Environmental Communication on p. 810-820

Environmental orientations and news coverage: Examining the impact of individual differences and narrative news

Fuyuan Shen, Lee Ahern, Jiangxue (Ashley) Han, 2017, International Journal of Communication on p. 4018-4031

Worldviews, issue knowledge, and the pollution of a local science information environment

Lee Ahern, Colleen Connolly-Ahern, Jennifer Hoewe, 2016, Science Communication on p. 228-250

More is less: Gatekeeping and coverage bias of climate change in US television news

Lee Ahern, Melanie Formentin, 2016, Electronic News on p. 45–65

Acting on surprise

Weirui Wang, Lee Ahern, 2015, Social Influence on p. 137-148

Most-Cited Papers

Is it a sense of autonomy, control, or attachment? Exploring the effects of in-game customization on game enjoyment

Keunyeong Kim, Michael G. Schmierbach, Saraswathi Bellur, Mun Young Chung, Julia Daisy Fraustino, Frank Dardis, Lee Ahern, 2015, Computers in Human Behavior on p. 695-705

Stories that count

Fuyuan Shen, Lee Ahern, Michelle Baker, 2014, Journalism and Mass Communication Quarterly on p. 98-117

Framing environmental responsibility

Denise Sevick Bortree, Lee Ahern, Alexandra Nutter Smith, Xue Dou, 2013, Public Relations Review on p. 491-496

Key trends in environmental advertising across 30 years in National Geographic magazine

Lee Ahern, Denise Sevick Bortree, Alexandra Nutter Smith, 2013, Public Understanding of Science on p. 479-494

Merck's one less campaign

Susan Grantham, Lee Ahern, Colleen Connolly-Ahern, 2011, Communication Research Reports on p. 318-326

The Role of Media System Development in the Emergence of Postmaterialist Values and Environmental Concern

Lee Ahern, 2012, Social Science Quarterly on p. 538-557

Worldviews, issue knowledge, and the pollution of a local science information environment

Lee Ahern, Colleen Connolly-Ahern, Jennifer Hoewe, 2016, Science Communication on p. 228-250

Acting on surprise

Weirui Wang, Lee Ahern, 2015, Social Influence on p. 137-148

First-Person Effects of Emotional and Informational Messages in Strategic Environmental Communications Campaigns

Jennifer Hoewe, Lee Ahern, 2017, Environmental Communication on p. 810-820

Effects of in-game virtual direct experience (VDE) on reactions to real-world brands

Frank E. Dardis, Mike Schmierbach, Lee Ahern, Julia Fraustino, Saraswathi Bellur, Sean Brooks, Jared Johnson, 2015, Journal of Promotion Management on p. 313-334